Empowering the future of sports through innovation and expertise

Global SDA Holding unites the best in technology and training to elevate athletic performance worldwide.

The Holding – Global SDA (Sport Development of Athletes) is a group of companies, which provide solutions for wide area of sports. Our main focus is in the comprehensive systematic development of athletes around the world.

About Us

Purpose of the Holding

Global SDA Holding was established to integrate various companies within the realm of athlete development, creating a unified hub that encompasses a diverse range of firms.

Our holding includes businesses involved in producing training equipment, developing training software, offering mental coaching services, and educating coaches, among other things. 

This integration fosters a comprehensive environment conducive to the systematic and holistic development of athletes. The holding is continuously expanding, welcoming new companies that contribute to our mission of advancing sports development globally.

Objective of the Holding

Our primary objective is to support companies in their research and development (R&D) activities. By concentrating a vast array of specialists, experts, and cutting-edge technologies (both software and hardware) within our holding, we provide a robust foundation for innovation and growth.

This synergistic approach empowers our member companies to achieve greater success more rapidly. The amalgamation of expertise from around the world ensures a powerful and confident trajectory towards breakthrough achievements in the sports industry.

Achievements of the Holding

Global SDA Holding has already marked significant milestones. Our network spans 20 countries across three continents, with a notable presence in both traditionally hockey-oriented and non-hockey nations.

We have established successful operations in the United States, Canada, various European countries, and parts of Asia.

By bringing together specialists from around the globe, we have significantly elevated the level of expertise within our holding, contributing to our collective success and expanding our reach in the sports development sector.

Mission of the Holding

Our mission is to create an integrated hub that promotes the comprehensive development of athletes by offering a holistic solution to end-users such as clubs, centers, and universities. This represents a largely untapped market with virtually limitless potential for the dissemination of our developed solutions.

Through the collaboration of international companies and the creation of top-tier solutions, we aim to become the exclusive provider of these comprehensive systems. This approach has already proven successful with our hockey training centers, and we are poised to replicate this success across various sports disciplines.

Investing in Global SDA Holding means tapping into a unique and expansive market with high growth potential and unparalleled opportunities.

Holding companies

Global SDA Holding encompasses a diverse array of companies, each excelling in their respective fields across sports, business, and innovation. These companies collaborate to drive forward our mission of comprehensive athlete development and industry advancement.

Select an area of interest to explore the specific expertise and contributions of our member companies.

  • Hockey

  • R&D

  • Support of Athletes

  • Education

Technology companies specializing in the development and production of innovative technologies for hockey training diagnostic centers and their components and destributing it into the target markets.

Europe

USA

Canada

Russia

Projects and innovations

At Global SDA Holding, we are committed to pushing the boundaries of sports development through cutting-edge innovations. Our projects are designed to enhance athletic performance by integrating advanced technology with proven training methodologies. Here are some of our most notable innovations:

Skatemill HST

The Skatemill HST is a revolutionary training device that integrates seamlessly into the training environment. Our unique solution combines advanced training methodology with a versatile array of applications, making it an indispensable tool for comprehensive athlete development.

Skating Analysis with AI

Our Skating Analysis system leverages artificial intelligence to automatically evaluate skating techniques on the skatemill. This innovative technology provides precise feedback and insights, enabling athletes to refine their skills with unparalleled accuracy.

Shooter

The Shooter is a “smart goal” system designed to enhance shooting skills and reaction times. It operates both on the skatemill and autonomously, allowing for diverse competitions in accuracy and shooting power. This system is a game-changer in developing precision and strength in athletes.

As a coach working in a hockey center equipped with these advanced systems, I can firsthand see the remarkable development in our players. The innovative solutions we use, including the Skatemill HST, Skating Analysis by AI, and the Shooter, allow me to tailor training sessions with precision and conduct accurate diagnostics.

These technologies, along with others we have implemented, not only enhance individual skills but also provide comprehensive feedback, making our training programs more effective than ever before.

Richard Pinka - HDC Czech Republic’s head coach

Global SDA Holding operates across 20 countries worldwide. This extensive geographic presence enables us to assemble an international team of experts in sports, medicine, science, and IT.

Together, they create a truly unique product that stands unrivaled in its comprehensiveness.

Videos

Global SDA Holding intro video

ISS company explainer video